Thought on DC Digital Distribution Timing

For the last week, I’ve been really bugged about something that DC sent out last week. Here is what they sent to us. And below is the letter I just sent to DC.   DC ENTERTAINMENT UPDATE ON DIGITAL DISTRIBUTION TIMING DC Entertainment remains committed to the evolution of the comics business, and we will […]

The Double Shipping Dillemma

This week is a perfect example of why I, as the guy who has to order these books, dislikes double shipping. All New X-Men #1 arrives this Wednesday. I had to make a total guess on how to order it. I doubled what my best X-title was selling. So far I have had 3 (yes, […]

Variants, Variants and More Variants

So I was reading this article ( and I began wondering if Rich Johnston had been listening to my podcast. He makes a lot of the same points that I make about the Marvel insanity with the ordering incentives for the Marvel NOW! books. Going through the Marvel Previews during Wednesdays podcast, I noticed that […]

The Variant Issue

Retailer Brian Hibbs did a Tilting at Windmills Column yesterday about variants Bleeding Cool reported on a interview Diamond did with Marvel’s SVP Sales, David Gabriel A few weeks ago I think I mentioned during a podcast that I was giving up on reaching for Marvel variants because they pushed me too far and it […]

Before Watchmen Doing Very Well Here

There is a question on my retailer message board about how the sell through on the Before Watchmen books have been.  I have had some people here concerned that it is not selling because I have so many left on the shelf. Because of these 2 things, I decided to look at the numbers for […]

A Clarification of My Concerns from the Prior Post

Matt and I had a little back and forth on Twitter last night, so I figured I’d clarify what my problems with the Marvel promotional efforts are. I have zero problems with Marvel promoting the new #1s and the new creative teams. That is what they are supposed to be doing. Promote the heck out […]

The Marvel Hype Machine is Starting to Concern Me

Now, don’t get me wrong here. I love when a company gets behind a project to promote it. Too much stuff just kind of comes out with very little fanfare and doesn’t do well. And I want Marvel NOW! to sell like gangbusters. But some things I see from Marvel concern me. A little history. […]

Some Publisher Percentages Just For Fun

This is for Joe F. On my retailer message board, a store asked what our (all of the stores on the board) sales percentages were. He was just curious. So I worked up the numbers, year to date. Comics: 48% Graphic Novels: 25% DC: 39.11% Marvel: 29.68% Image: 6.75% IDW: 5.8% Dynamite: 4.1% Dark Horse: […]

The Marvel Numbers Game

I don’t pay a whole lot of attention to the exact sales on the sales charts because they don’t always reflect what is really going on.  I look at trends and things like that, ie how is a bookselling over the last 6 months and things. You get weird spikes that show the numbers can […]